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Product Marketing Director

San Diego, CA · Marketing/Public Relations
Job Responsibilities:
Define and execute a go-to-market strategy for profitable growth of our AI-based energy optimization solutions
Manage product launch process for new energy features and solutions
Develop customer-facing marketing materials and sales enablement materials
Create and execute demand generation strategy
Monitor competitive landscape and create battlecards for sales use
Assist sales team as needed to develop and close opportunities
Build and maintain strong relationships with customers and partners for offering communication and feedback
Responsible for ongoing communication of energy solutions with major market analysts including Gartner and Forrester

Qualifications:
Bachelor’s or Master’s degree in Electrical Engineering or Data Science
At least 5 years of product marketing and technical marketing experience
Experience defining go-to-market strategy, and launching products to market 
Positioning and messaging, presentation, and marketing communications skills a must
Ability to define and manage demand generation programs
Collaborative and communicative, whether externally or internally, and across multi-disciplinary functions
Ability to travel up to 25% of the time, as needed
Excellent prioritization and organizational skills
Experience in product marketing within the electric utilities industry a big plus

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